Oslo, Norway, June 24th, 2010 - Energy Micro, the energy friendly microcontroller company, today announced the appointment of Jetronic Technology as its approved distributor in China. Energy Micro chose Jetronic for its strong customer focus and wide geographic reach throughout the region.
Established in 1993, Jetronic has been one of the fastest growing electronic component distributors in China. The company is headquartered in Hong Kong and has sales offices in Shenzhen, Shanghai, Beijing, Xiamen, Chengdu and QingDao.
Thomas Wong, President of Jetronic Technology said, "China is recognising the need to reduce energy consumption across a wide range of product designs, and microcontrollers have a crucial role to play. Energy Micro devices use a fraction of the energy of rival solutions and we are already seeing great demand for them in the region. We look forward to a long and successful partnership."
Bryan Hung, Energy Micro’s VP Sales APAC said, "Jetronic will be a key partner in helping Energy Micro take its energy friendly microcontrollers into a broad spectrum of applications, including energy metering, home and building automation, alarm and security and medical equipment. To succeed, it’s critical to have distributors like Jetronic who know how to provide the right mix of application expertise and customer support."
Founded in Oslo, Norway in 2007, Energy Micro’s mission is to provide the world's most energy friendly microcontrollers. The company's first product, the ultra low power EFM32 Gecko microcontroller family, based on the ARM® Cortex™ M3 microcontroller architecture, was launched in October 2009 and is now in full production. Its Tiny Gecko product line followed in March 2010. EFM32 has been proven to consume a quarter of the energy required by other 8, 16 and 32-bit microcontroller solutions.
For further information and reader enquiries:
Øyvind Borgan, Energy Micro AS, PO Box 4633, Nydalen, N-405 Oslo, Norway
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Tel:+47 23 00 98 00
Fax:+47 23 00 98 01
www.energymicro.com
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Rob Davies, Publitek Limited, 18 Brock Street, Bath, BA1 2LW, United Kingdom
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Tel: +44 (0)1225 470 000
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About Energy Micro
Energy Micro develops, markets and sells the world's most energy friendly microcontrollers, based on the industry leading ARM® Cortex™-M3 32-bit architecture. The company was founded in 2007 by experienced semiconductor professionals with previous expertise from Chipcon, Texas Instruments, Atmel, Nordic Semiconductor. Energy Micro is backed by leading Nordic investors Northzone Ventures and Investinor. More information on Energy Micro is available at www.energymicro.com
Energy Micro is a global provider of energy friendly microcontrollers and RF radios.